Different regions have different quality requirements on makeup brushes

It is known that different countries have different quality requirement level, even if they have the same quality description, such as “good quality”, the real standard is different. The following is some opinions of different quality requirements of different countries; we conclude this during our business of makeup brushes. Please note that it is not always true, just for references and some suggestions to the Chinese makeup brush factory.

European and Japanese customers: If a Germany customer said that they need top quality makeup brushes, they must mean the perfect quality, and the unit price of each brush may reach $30.0. They have extremely strict requirement on handcraft and material, as well as the package and all other details. Japanese customers have the same strict requirements, the only difference is that they also pay much attention on the price; they would like to get best quality but lowest price. Therefore, negotiating with Japanese customers on the price is really a great challenge to many Chinese makeup brush manufacturers.

Asian and African customers: Customers from Asian usually pay much attention on the price, they may also declare that they need good quality makeup brushes, but their target price is too low, the makeup brushes with such low price can never list in good quality brushes. Indian customers are the representation, they would firstly require good quality, and after getting your quotation, they will be surprised by the high price, and will ask you to offer the lowest price with any material you can use, as long as you can meet the target price.

American and Canada customers: The customers from America and Canada may be the ones who know Chinese people and Chinese factories most. They are the first group of people who do business or import products from China. After years of cooperation and contact with Chinese people, they have been too familiar with the way to negotiate with Chinese; they know how to get the best price from a Chinese makeup brush factory with the good quality. Now American and Canada customers pay a little more attention on the price even if quality is still very important to them.

Since different customers have different understanding on “good quality”, how should we do during their custom makeup brushes? Quote them the best top quality makeup brushes or the lowest price? In fact, we needn’t bother so much. We can firstly ask them about their target price, and then quote them details accordingly.

In a word, no matter of the quality level, we should firstly ask customers’ target price during custom makeup brushes.