The makeup brushes used in beauty salon and photo studio

Many ladies may have the experience to do the makeup in beauty salon and photo studio.

 

If you are attending a party or any social situation, but are not so skillful in makeup or do not know what is the proper makeup for such situation, you have to go to the beauty salon to find a makeup artist who are very professional in makeup and can create a proper makeup for you. When she/he is applying powders/eye shadows/foundations on your face, you must notice the makeup brushes in her/his hands.

 

If you are seized by a whim to take photo shoot in memory of your youth, you may find a photo studio, sit down in front of a makeup girl and let her create different makeup for you according to different photo style. When she is magically doing the makeup, you will gradually find a different yourselves from the mirror, and can also feel the touching of different makeup brushes on your face.

 

No matter in beauty salon or photo studio, you should know that the makeup brushes are not one-off, so they are not just for yourselves. Before and after you, the makeup brushes have used and will use on so many faces without any cleaning, no one can ensure the hygiene. In some high grade beauty salon, the makeup artists may replace the makeup brushes once the brush hairs wear and bald. Because the makeup apply will be uncomfortable if the hairs bald. But in many salons, the makeup brushes will be still used on customers even if the hairs wear and bald. And if you are familiar with makeup brushes and know how to check brush quality, you will find that their makeup brushes are usually with not good quality or somewhat bad quality.

 

Therefore, if you can have your own makeup brushes, once you need to go to beauty salon or photo studio, you can bring your makeup brushes and let the makeup girl use your own brushes. In this case, you can not only ensure hygiene, but also have a comfortable feeling during the makeup.

 

 

The influence of great depression on makeup brush industry

Recently, we are filled with the news from many industries about the great depression. Due to the sharp cutoff of orders, many factories are shut down or move from metropolis to small cities or town. Most companies discuss such severe situation in their meeting and are urgent to find a way to survive and reduce the lost.

 

The great depression also shows its influence on makeup brush industry this year, especially in the next half year. Just take ourselves for example, in the same period of last year, we can get 2-3 new inquires every day, and the old customers also have regular orders. But this year, we hardly receive any new inquiries from August. And the orders from old customers also reduce a lot. Now we can only maintain our normal operation in hope of the worldwide economic recovery

 

Just like most Chinese makeup brush manufacturers, we are trying best to survive from the hard time. However, we never give up even during such difficult time. Without orders, we can make use of our time to develop new attractive makeup brush styles; find way to improve our brush quality; establish better management policy; send some new brush samples to customers for potential demand; review and evaluate our previous product and service to check any improvement room….

 

Being in the makeup brush industry for so many years, we have met so many difficulties. We have full experience to survive in any situation.

 

We really hope that the worldwide economic recovery can come soon!

The logo printing methods

Today, we would like to introduce the logo printing types for makeup brushes.

 

For the customers who want to customize makeup brushes with their own logos, they must have their own design on the logos. Some logos may have one color, some may have two or more colors; some logos may only contain characters or letters, while some may also contain pictures or brush numbers…No matter what is the logo design, it is the same for the makeup brush manufacturer to print the logo on the brush handle, as long as customers have no certain requirement on the printing type.

 

The most common logo printing is silk printing and hot stamping, we have explained their difference in previous articles. The Bobbi Brown makeup brushes are with silk printing logo, the MAC makeup brushes are with hot stamping logo. If customers’ logos are complex and have high demand on colors, hot stamping will be better, but the cost and MOQ requirement is higher than silk printing.

 

Some may notice that sigma logo printing is very special, not look like silk printing or hot stamping. In fact, there is another logo printing method, called laser engraving or etching: Laser engraving is the practice of using lasers to engrave logo on the makeup brushes. The technique does not involve the use of inks, nor does it involve tool bits which contact the engraving surface and wear out. These properties distinguish laser engraving from alternative engraving or marking technologies where inks or bit heads have to be replaced regularly. Laser engraving is the way which Sigma prints their logo on makeup brushes. The logo with laser engraving can work as anti-fake, which can prove that the makeup brushes you buy are really from Sigma.

 

During custom makeup brushes, customers should decide the logo printing types according to the logo style and your product positioning. After finishing your logo design, it is better to discuss with your makeup brush factory to check if silk printing/hot stamping/laser engraving is feasible and cost-effective for your logo.

 

The corrective actions to package problem

For package/pouch inconformity:

The package mentioned here is the PP/PVC pouch for individual brush instead of makeup brush set or inner/outer carton.

Most Chinese makeup brush manufacturers defaultly use the inventory material to produce the packages if customers have no certain requirement on the style. So even for same customers, the package styles of two orders may be different. For example, the packages for first order is transparent, while in the second order, the packages may become frosted; the packages for one batch may have burrerfly holes, while another batch may not have….

If customers would like to have unified packages for all their orders, the following corrective actions will be implemented during our production:

1. Standardize and unify package material and style for same customer;
2. Establish and carry out more strict quality inspection system, especially on packing;
3. Before batch production, we will firstly send pictures of the whole brushes and packages to customers, and will not start mass production until getting customers’ approval; also before each shipment, we will send customers some pictures of the brushes and packages etc, and will not ship the goods until getting customers’ confirmation

For improper packages

Sometimes, the packages and makeup brushes are in good condition before shipment, while reaching customers, they are somewhat damaged. It may because rude shipment but sometimes it is because improper packages. For example, the outer carton is frail so can not avoid of related damage in transship; or some customers require certain packs for individual makeup brushes but such pack are fragile which are very easy to be damaged during shipment.

The following corrective actions can avoid of such problems:

1.       For international shipment, use secure outer and inner cartons, such as cartons with 4 levels.

2.       If the packs for individual makeup brushes are fragile, confirm with customers to check if we can supply makeup brushes in bulk and send the packs separately, and customers pack these in their warehouse.

3.       Label related marks on the outer cartons to remind the forwarders carefully and gently load and unload the cartons.

Why we need reserved samples for each product？

No matter samples or batch shipment, we should keep reserved samples for each shipment.

 

For samples, if customers would like to have any change on the samples, we can check the reserved samples and do the related modification accordingly. If we send customers samples many times with different versions, we should keep all versions especially the final version, also mark all versions with labels to indicate each change and difference between different versions; if customers confirm the samples and would like to place order, we can arrange the production according to the reserved samples.

 

For batch shipment, we also need to keep reserved samples. If customers are satisfied with our makeup brushes, and would like to place further orders, we can prepare the production according to the reserved samples; if customers have any dissatisfaction on the makeup brushes after getting the shipment, we can immediately check if it is the truth through the reserved samples in stock; if the brushes in our stock are in good condition, then we should send the pictures of our reserved samples and require customers to provide related evidence of such defects. In this way, we will be able to provide enough proof on our brush quality in case of any dispute.

 

Since we specialize in custom makeup brushes, each customer has their own requirement on makeup brushes, reserved samples are especially important for both makeup brush manufacturers and customers. Reserved samples can ensure the makeup brush manufacturers to supply required brushes, and can avoid of unnecessary dispute.

 

 

About the quality problems

No makeup brush manufacturer can promise their brushes can always 100% satisfy customers. Sometimes, we certainly have improved our brush quality, but customers may find some problem in other aspects such as package or delivery. Of course, customers have their rights to point out the problem and require perfect makeup brushes. Then what the makeup brush manufacturer should do after getting such complaints from customers?

 

Firstly, we should immediately check if it is the truth: if it is about the brush quality/printing, we should check the spare parts in stock; if the brushes in our stock are in good condition, then we should send the pictures of our spare parts and require customers to provide related evidence of such defects. Sometimes, it may because delivery damage. Anyway, no matter the defects are caused by brush itself or delivery damage, as professional makeup brush manufacturer, we should take these complaints seriously and implement related corrective actions to ensure such problem will not appear again.

 

No matter what is the problem, we should keep timely communication with customers, try our best to handle problems and minimize the loss of both sides. Now, due to economic crisis, many Chinese makeup brush manufacturers gain very low margin in order to win customers and keep the normal operation of the company. So if customers require returning all brushes, it will be a great loss or disaster to the makeup brush factory. Therefore, we should sincerely handle such complaints and gain customers’ forgiveness if the quality problem is not serious, most important, we should send customers our corrective actions to show our sincerity and ensure such problem will never happen again.

 

In the following articles, we will list our corrective actions in detail according to different quality problems, which includes the quality problem in brush itself, package, shipment etc.