MOQ according to different situation

Each makeup brush manufacturer has its own MOQ for makeup brushes, some may say 1000pcs each, some may 2000 each, and some may more.

 

The MOQ will be different according to brush types. For mini brushes, the MOQ may reach 10000pcs; for large medium grade brushes, the MOQ may be 2000pcs each; for high grade brushes, the MOQ may be 1000pcs; for top grade makeup brushes like MAC equivalent, the MOQ may be 500pcs.

 

Since most of our customers are small workshops or wholesalers, it is hard for them to absorb such quantity, especially for some small countries. For example, the Iceland, New Zealand, Finland etc, they have so little population and may only accept 200pcs each or less. If buy 1000 sets at one time, they may need more than one year to sell these brushes out. It will be hard for their capital turnover. So they may prefer paying a little more to get small MOQ.

 

The main reason of the makeup brush manufacturers to have MOQ requirement is only because it is the most cost-effective when reach such quantity. While we may ignore that for some customers in small country, they prefer higher price than large MOQ.

 

Therefore, we indeed should regulate MOQ according to different situation. We can firstly quote customers according to normal MOQ and ask if it is acceptable for customers. If not, we can recalculate the cost and requote customers base on their order quantity. We believe most customers can understand that the price for small quantity will be higher than large quantity.

 

As professional makeup brush manufacturers, we should give customers various choices, and let customers decide which they prefer. Never act on assumptions or assume customers must prefer low price.